Stray Kids’ Hyunjin Named Global Ambassador For Guess

Stray Kids’ Hyunjin has officially been named GUESS’s newest world ambassador!

On March 6, GUESS announced Hyunjin arsenic its world ambassador and unveiled nan first world run for GUESS JEANS featuring nan artist.

The run blends Hyunjin’s world power pinch GUESS’s American denim heritage, offering a refined reinterpretation of nan brand’s “Modern Heritage” concept. The GUESS JEANS collection—featuring classical denim shirts, straight-fit jeans, striped T-shirts, and denim cargo pants—highlights nan brand’s long-standing denim DNA pinch a modern twist.

Paul Marciano, co-founder and Chief Creative Officer of GUESS, shared, “Hyunjin is much than conscionable a performer—he is simply a existent imaginative creator who spans music, dance, and ocular art. His consciousness of style, confidence, and world power make him nan cleanable summation to nan GUESS family.”

As world ambassador, Hyunjin will lead campaigns for GUESS and GUESS JEANS worldwide while besides taking halfway shape successful awesome marque projects.

Check retired Hyunjin’s photos from nan run below!

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